AEON42 vs Semrush
Semrush is an all-in-one digital marketing suite. AEON42 unites SEO, GEO and AEO on your real Google Search Console data and tells you what to do.
| Capability | AEON42 | Semrush |
|---|---|---|
| Your Search Console data as the foundation of the analysis | Yes | Connects to it, but the analysis comes from their own database |
| Proprietary keyword and backlink database | No | Yes |
| AI answer tracking (AI Overviews, ChatGPT, Perplexity) | Included from $59/mo | Included from the Starter plan ($199/mo) |
| Automatic opportunity detection from your performance | 10 detectors | Audits and reports you review yourself |
| Recommendations written against the affected page | Yes | Suggestions by issue type |
| Advertising, social and content marketing | No | Yes |
| White-label portal where your client logs in | Yes | Reporting add-on |
| Entry price (approx.) | $59 USD/mo | $139 USD/mo |
| Entry price WITH AI tracking (approx.) | $59 USD/mo | $199 USD/mo |
Focus comparison, not exhaustive. Semrush is a trademark of its respective owner. Prices approximate as of 2026 and subject to change; confirm on each site.
When Semrush is the better fit
- You need a proprietary keyword and backlink database: Semrush's is among the largest on the market and AEON42 simply doesn't have one.
- You want to track a high volume of AI prompts: Starter follows 50 a day and higher tiers reach 200 — well above what our entry plan covers.
- You run ads, social or content marketing and want one tool for the whole team.
- You do deep competitive research: estimated traffic, keyword gaps, analysis of domains you don't own.
When AEON42 is the better fit
- You want the analysis grounded in YOUR real Search Console data, not estimates from a third-party database.
- You'd rather the tool tell you what to do this week than hand you more reports to review.
- Budget matters: $59 a month with AI tracking included, against the $199 plan that includes it at Semrush.
- You're an agency and want a real white-label portal where your client logs in, without paying for a separate reporting module.
Frequently asked questions
- Is AEON42 an alternative to Semrush?
- For part of what Semrush does, yes; for another part, no. Semrush is a huge marketing suite with its own keyword and backlink database, plus ads and content modules. AEON42 is narrower and deeper at one thing: turning your real Search Console data and your AI visibility into a prioritized list of what to do. If you mostly use Semrush to review organic performance and decide next steps, AEON42 covers that for far less. If you depend on their backlink index or ad modules, it doesn't replace them.
- Doesn't Semrush already include AI visibility?
- It does. Semrush reorganized its plans and AI search tracking is included from the Starter plan at $199 USD a month, with 50 daily prompts. They also sell the AI Visibility Toolkit separately at $99 a month. The difference with AEON42 isn't that they charge extra — it's where the price starts: here it's included from $59 a month alongside classic SEO. On prompt volume they are well ahead, and that deserves real numbers: our entry plan measures 40 keywords and 15 prompts a week — split across your sites however you like — plus 5 measured daily; Semrush tracks 50 a day from Starter. If your job is analysing hundreds of prompts, they give you more. What $59 buys here is the whole combination: classic SEO on your real Search Console data and AI visibility in one panel, in Spanish and with Mexican invoicing.
- How do prices compare?
- Semrush starts at $139 USD/mo (SEO plan) and $199 for the Starter plan that already includes AI tracking. AEON42 starts at $59 USD/mo ($49 billed annually) with SEO, GEO and AEO included for one site. With more sites the gap narrows: Studio is $299 for five sites. Compare on what you'll actually use, not on feature counts.
- Can I use both?
- Yes, and for some teams that's the right call: Semrush for keyword and backlink research, AEON42 to watch your sites' real performance and know what to move each week. They don't compete for the same job.
Try it on your own data
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